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Nature
of durian
• Durian is
a rare fruit with a strong and pungent flavor when ripe.
Thailand's
growing areas
• Thailand is considered the number one leader
in durian.
The
tree
• Durian is a tall tree, towering as high
as 40m in the jungle rainforest or in semi-orchards.
Harvest maturity
• The growth of the durian follows a sigmoid
curve.
Harvest method
• Most Thai durian is harvested at 80-90% physiological
maturity.
Durian breed
varieties
• Acceptable varieties
of durian are those that meet the market quality criteria
concerning aril volume, texture and flavor and, for
the grower, yields, spread of harvest and shelf life.
Nutritional
values of durian
Problems
of productions
• Although the durian market looks rosy,
durian producers encounter many difficulties every year.
Potential post-Harvest problems
• Phytophthora infection produces brown patches
that turn black under wet conditions and form a whitish
bloom from the cottony mycelia.
World
production
Thai production
• The main production areas are Chantaburi, Rayong,Trat,
Chumporn, Suratthanee and Narathiwat.
General and
pre-processed durian
Frozen
durian
Durian
chips
Durian
powder
Durian paste
Durian
cake and other useful materials
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World market
• Most official national
trade statistics do not provide details on imports of
durian. Therefore, world trade is estimated using export
statistics of the three largest supplying countries: Malaysia,
Thailand, and Indonesia.
World market
share
• Durian is a promising
export item. It can take advantage of lower tariffs in
the world market and trade liberalization under World
Trade Organization (WTO).
Market for Thai durian
• The unique taste, shape
and aroma of Thai durian, the King of Fruits, is one of
Thailand's most renowned exports. Each year, the export
value of durian exceeds 2 billion baht.
Total Thailand
export in 2001
• According to The Office
of Agricultural Economics in cooperation with the Customs
Department, both the volume and value of Thai durian exports
during 1997-2001 increased continuously.
Volume and
value of Thailand's durian export
• Exports usually concentrate
around April-June, when crops are fully harvested in every
part of the country.
Thai consumption
of durian
•Total Thai durian export
increased every year between 1998-2000.Average local consumption
of durian is around 85-98 percent of total production,
but export volume continues to increase.
Thai general
export procedure
• Fulfill commercial registration
(whole-owned business, partnership, limited company).
- Bangkok: register at the Office of Commercial Registration
Service in respective areas, depending on the location
the business.
- Provinces: register at the Provincial Commercial Registration
Office.
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